Thursday, 19 January 2017

The key to success - Is making it big in blogging hard work or luck?

The age old question of blogging seems to be how do you make it big? Whether you started as a hobby or you've always had your sights set on the bigger dream, we all have to admit there's probably been a small moment of what if in our brain at one point or another. Whatever your reasons for blogging there's no right or wrong way to go about it, but sometimes I still can't help but wonder, is making it big in blogging all hard work, or is it a case of luck and being in the right place at the right time.


When I look at some of my all time favourite big bloggers, there is no denying they work their asses off to bring the best content they can. You often hear stories of working through the night and one of my favourite bloggers Em Sheldon even flew half way across the world to take part in a photo shoot for an amazing opportunity and no matter who you are you have to admit that is some serious dedication!

What I'd love to know is, what gives these bloggers their big break and at what point does it suddenly snowball?

The thing I love about blogging is that it gives women a platform to shine. So many amazing women that I admire have created and curated businesses off the back of their blogs and there isn't a day that goes by without someone in my feed landing an amazing campaign, launching a new product or going it alone and paving the way to a whole new future by crafting a brand for themselves.

Whilst every aspect of blogging requires hard work (I think we can all agree on that) some of my favourite bloggers had their big breaks from brand collaborations or Re posts from pages with large following. This is especially true in makeup and beauty blogging. One re post from the right person or brand can see your followers grow immensely overnight and see your content slowly going viral.


I love the idea that as bloggers, there is a chance for someone who lives in a small town to be plucked from obscurity and make a life for themselves doing something that they love.

Upon reflection I've decided that the ultimate key to blogging lies in hard work with a little dash of luck. If bloggers weren't working hard to create the content these brands and viral pages wanted, then they wouldn't get spotted in the first place and the luck comes in to play as being one of these chosen bloggers.

One thing that can be said for all bloggers is that we are a determined and a hard working bunch and I know as I'm sure you do too, that there isn't a day goes by that someone on your feed doesn't do something incredible that maybe that small town girl, years before, could only have dreamed of.

Until Next Time

B x

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